How our survey process works
From initial conversation to action planning, we guide you through every step. Here's what to expect when you work with Pure Survey.
Discovery & design
We start by understanding your objectives. What decisions do you need to make? What questions do you need answered? We then design a survey tailored to your context—not a generic template.
Communication planning
High participation starts with great communication. We help you craft messaging that builds trust and explains why feedback matters. Employees need to know their voice will be heard.
Distribution
We deploy surveys via email, WhatsApp, or hybrid approaches—depending on your workforce. For frontline or remote workers without email, WhatsApp often achieves the highest response rates.
High participation with trusted anonymity
Our approach consistently achieves around 80% participation rates. The secret? Genuinely protected anonymity, easy access, and clear communication about what happens with the results.
Analysis & insights
Our team combines automated analysis with human expertise. We use AI to analyse open-ended responses, then apply human judgment to surface the insights that matter. You get more than data—you get understanding.
Interactive dashboards
Results are delivered through interactive dashboards that let you slice data by team, level, tenure, location, and other demographics. Executives can see the big picture; managers can drill into their teams.
Action recommendations
Every report includes clear recommendations—what to prioritise, what to investigate further, what quick wins exist. We don't just hand you data and walk away.
Optional facilitation & follow-up
Need help translating results into action? We offer facilitation sessions for leadership teams and managers. We can also run follow-up pulse surveys to track whether interventions are working.
Adapted to your organisation
This is our typical process, but we adapt it to your size, maturity, and goals. A 50-person startup has different needs than a 5,000-person enterprise. We flex our approach to fit.